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MBABANE – Adopt an ‘adoption’ spirit.

Eswatini currently has six beauty pageant queens who are representing or prepping for international competition.  In no particular order we have; Miss World Heritage, Miss Eco-Tourism, Miss Teen Eco-Tourism, Miss Africa Culabar, Miss University Africa and Miss Heritage Global. From September each one of them will be leaving the motherland with only one common purpose, representing the kingdom in India, Nigeria and South Africa (SA), to name a few. This also came about after an interview was held with Eswatini president of pageants, Catrien Potgieter. The former model and beauty pageant enthusiast elaborated on the struggles of taking the contestants onto international stages.


The expenses include; flight tickets fees, accommodation, pocket money, dressing them from face-beats to the actual outfits which all do not come cheap. Also worth noting is that Eswatini is now receiving invites for all these competitions, meaning that they are being recognised and the last competition that the country attended in India, they took third place.
In SA, there’s always a scrabble to be the main sponsor of their participation in these international pageants. So far, 25-year -old Lalela Msane, the SA model and beauty queen was crowned Miss Supranational 2022. She was previously crowned Miss SA 2021 and represented SA at Miss Universe 2021.

In her reign she was supported and sponsored by companies like Kia Motors SA, Dark and Lovely, and Cell-C also came on board. This is besides the aid the model had received from the Miss SA committee, which is the one boost the local pageant is gunning for, for our local queens. Potential sponsors could be the Ministry of Tourism, because they currently have a Miss Eco-Tourism, who will be leaving the country for India in the next coming months. The Ministry stated that they didn’t know much about the current queen. It was also mentioned that although the ministry focused on the broad tourism aspect of promotion, they would gladly aid where they could if approached by the Arts and Culture department as they focus on pageantry.


The beauty queens have also expressed how life away from home becomes quite stressful and intimidating, and any support from the nation would be of great help to them.  Also, the environment becomes very over-whelming to them and this is justifiable as the contestants are young and quite vulnerable to being homesick especially if they under immense pressure of any sort.

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