Times Of Swaziland: ‘YEBO’S 90 000 YOUTUBE  VIEWS IN THREE WEEKS

‘YEBO’S 90 000 YOUTUBE  VIEWS IN THREE WEEKS
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 BY PHESHEYA KUNENE   on 06/12/2018 05:15:00


MBABANE – The strong wave that Nothando Hlophe has been riding on has seen her
hit over 90 000 views on YouTube.
It has only been three weeks since Hlophe released her hot song ‘Yebo’ but
the time has been enough to see gospel lovers across Africa worship her gift
behind the microphone.
The music video of the song has been viewed over 93 000 times so far, a
history-making total as she is the first gospel artist to record these big
numbers within three weeks. The success of this song seems to follow that of
‘Khulul’ugcobo’, which broke all records in the local gospel music
industry.
Commended
Her impressive journey also caught the eye of the Association of Christian
Artists in Eswatini (ACASWA). While speaking through the Secretary, Thamie
Ndlovu, they commended the great and marvellous work she has achieved through
her single.
“It is indeed music to our ears to see so much progress from our artists. We
encourage other musicians to follow such trends and place their music on digital
platforms. The industry must conform and find space in digital platforms to
enhance our gospel music and put it in that space,” he said.
The ACASWA President Dumisani Manana also shared his excitement. He said they
have never seen such developments before and encouraged her to continue
representing them. He further thanked her management for making sure they
promoted her brand beyond expectations.
Eswatini National Council of Arts and Culture (ENCAC) CEO Stanley Dlamini said
he was happy to see his sector doing really well.
Support
“We are experiencing lots of records being broken. We owe this to the support
of our nation and our people. Our wish is to see government ensuring that art is
among the development index for our sector’s influence to the country’s
GDP,” he said.
Meanwhile co-founder of Swaziboy Entertainment Mthunzi ‘Shadow’ Zwane said
this was a victory for the local arts.
“I am happy for her and her manager, Mandla Cheeks Nxumalo,” he said.
Hlophe seriously owns the gospel music scene as the Spirit of Praise recently
released collaboration with her on the song ‘Impilo yami’.
Advantage
Other artists have used YouTube to their advantage include the likes of Illa
Penboy, who saw the release of his song ‘Cheese over Bontjies’ and its music
video getting great reviews on YouTube and further made its way to Channel O.