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MBABANE - An opportunity has been availed for local entrepreneurs to compete in the second edition of the Entrepreneurship World Cup (EWC).

A total of US$1 million (about E16.5 million in yesterday’s exchange rate) in cash prizes will be up for grabs. This global competition elevates entrepreneurs from all stages – (idea, early, growth or beyond) – by providing them with tools and resources to grow their ventures. The grand prize for the champion is a whopping US$500 000 (about E8.2 million). Junior Achievement (JA) Eswatini is the official national organiser for the competition in the country, working collaboratively with the Global Entrepreneurship Network (GEN) Eswatini. JA Acting Executive Director Phetsile Masilela revealed that all applications were being conducted online through the Entrepreneurship World Cup website (https://entrepreneurshipworldcup.com). JA will run a local competition for all participants where the winner will then represent Eswatini at the global competition.

There is a criteria of those who wish to enter, these can be found on the registration form. The ages are 18 – 35. “As the national organiser we have a responsibility to lead the national competition which feeds into the EWC Global Finals. We encourage all entrepreneurs to take advantage of this opportunity to compete at a global stage, demonstrating the entrepreneurial and innovative talent of emaSwati. Judges will evaluate all the applications and the best business will represent the country in the next round,” Masilela explained. The winning local business will join other global finalists in the next round called Accelerate 2, which is a combination of virtual training sessions and direct, one-to-one mentorship to prepare them for the global finals to be held in Riyadh, Saudi Arabia.


The competition is open to new ideas and any start-up businesses with less than seven years of existence by the date of the Global Finals scheduled for October 2020. Local applicants must have legally registered or planning to register their businesses in Eswatini to be eligible. The EWC Coordinator, Stanley Mkhwanazi, has disclosed that the deadline for applications is August 2.


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